Implementation of Information, Education & Communication (IEC) Activities under JnNURM – IHSDP in PAVAGADA Package, Tumkur District

Objectives of this Project

  • To evolve and execute an Information, Education and Communication strategy for the involvement of slum dwellers
  • To create awareness among the slum communities for improve their knowledge and thereby lead them to have a qualitative life.
  • To build awareness among the slum community for optimum and effective utilization of the infrastructure / services provided by the Government.
  • To create awareness among the slum community so that they are able to receive what is intended for them by the Government.

Sponsored by:

The Commissioner, Karnataka Slum Development Board, #55, Abhaya Complex, Risaldar Street, Sheshadripuram, Bangalore – 560 020

Project Area:  Pavagada, Koratagere, Gubbi, Tiptur and Turuvekere taluks of Tumkur District

Project Cost: 24.50 Lakhs

Beneficiaries: Slum Dwellers

Period: April 2018 to March 2019

Project Summary:

Institute for Youth and Development (IYD) has been selected implementing agency for implementation of IEC activities under Slum Improvement Programme in Bangalore Rural District against the proposal submitted. Accordingly, IYD has received work order No: KSDB/IHSDP/IEC/WO/29/2017-18/296 Dated 21.03.2018, and entered into an agreement in the month of March 2018 for implementing IEC activities under JnNURM – IHSDP programme 2018-19.

IEC Activities

The IEC strategy indicates the basis on which the plan needs to be prepared and details out the activities to be taken up at each Slum level. Because of lack huge budget constraints, the following activities may be taken up in a more effective way.

  • Use of Print media,
  • Outdoor media,
  • Organizing Health Melas,
  • Quiz, Rallies,
  • Developing and producing Community Newspapers/letters,
  • Organizing docudramas and having folk media performances using locally relevant folk forms.
  • Organizing awareness campaigns
  • Street Play

Major activities

  1. Conducted Socio-economic  Survey  (Need Assessment)
  2. Utilization of IEC materials & printing of required IEC   Materials.
  3. Health Awareness camps / programmes
  4. School Health check-up camps
  5. Awareness Programs
  6. Swaccha Kolageri – Swaccha Karnataka Abhiyan
  7. Access to Government Services:
  8. Community development activities – Formation and Strengthening of CBOs
  9. Livelihood Development Programs – Skill training and support to Income generating activity/self   employment
  10. Conducting of Socio-Cultural and sports activities 

Sl. No

Programme Name

Pavagada

Gubbi

Turuvekere

Koratagere

Tiptur

Total

1

Socio-Economic Survey (Need Assessment)

709

359

535

572

1787

3962

2

Printing of IEC Materials, Distribution

500

250

300

250

700

2000

3

General Health Camp

4

3

3

4

6

20

4

Awareness Programme

 

 

 

 

 

0

 

a) Access to Govt service schemes

4

3

3

4

6

20

 

b) Health Awareness Prog

2

2

1

2

3

10

 

c) Health and Hygiene programs for school children

2

2

1

2

3

10

 

d) Awareness on HIV/AIDS

2

2

1

2

3

10

e) Street Play

5

2

3

3

7

20

5

Education-After school education for school children

2

2

1

2

3

10

6

Skill Development Training/ IG activities

75

50

75

75

125

400

7

Referral Services

2

2

1

2

3

10

8

Marketing Facilities

2

2

1

2

3

10

9

Swatch Kolegeri – Swatch Karnataka Programme

2

2

1

2

3

10

10

Waste Management / Shramadana

2

2

1

2

3

10

11

Grass root level Trainings – Social workers

2

2

1

2

3

10

12

Formation of Self help Group, CBO, Welfare Committee & Strengthening of Committee

1

1

1

1

1

5

13

Bank Linkage

1

1

1

1

1

5

14

Other Activities

1

 

 

 

 

1